Comments on: Ten Reasons Why Mobile Advertising Has Not Reached Its Potential

By: Hope For Mobile Advertising? « Mobile Mandala

Hope For Mobile Advertising? « Mobile Mandala — Wed, 04 Nov 2009 02:47:28 +0000

[...] Ecosystem – The mobile phone has developed, and is continually developing, behavioral mores and cultural norms that have very serious implications for marketers. Violate one of those norms, and the [...]

By: Hans von Knut

Hans von Knut — Fri, 16 Oct 2009 23:07:13 +0000

Old news, but nice that it is beginning to be common knowledge.

Has been fighting against stupidity in the mobile advertisement business for 5 years now. Listening to people saying stuff like:

Oh-yeah, location based sevices sounds great, lets get some of that. And lets also add som augmented reality and bluetooth to that, I have heard that its the new shit.
-then tomorrow we make an ARG, because, well, its like involving and stuff….

By: john mccartney

john mccartney — Wed, 14 Oct 2009 17:07:16 +0000

Guys I like you style but as person of color. We have not even touch the apex of revenue out here.
Where we debate tech information I love it but I see over 20 million of my tv viewers are barley into the basic of the moble phone and computer.
So as fare as my company is concern we are are taking the tech information and appliying it to our portal of distribution so that they can catch up to the rest of us. For me that a revenue stream thats not even counted on Wall Street to Billboard records

By: Tom Runnels

Tom Runnels — Tue, 13 Oct 2009 19:44:07 +0000

Mark: You’ve hit the nail right on the head! I’m tired of hearing about fancy applications that have very little applicability to 90% of the phones out there, or their users. The KISS (keep it simple stupid) principle applies.

By: Stan Bradbury

Stan Bradbury — Mon, 12 Oct 2009 15:59:00 +0000

You don’t need ten reasons – this is the reason. Text messaging must be used for two-way, ongoing communications – not one way alerts or keyword auto-responders. Imagine if voice communications were limited to pre-recorded messages and auto-dialers – voice would have failed to gain traction as well. My company has the only SMS platform that enables two-way, ongoing communications between businesses and their opted-in subscribers without the use of keywords or the need for a dedicated short code for each business. Find out more at http://www.crmtext.com